Here are my chat highlights:
- WordPress seemed to be the favored platform among chat participants. Tumblr and Blogger were also mentioned.
- When it came to in-house blogging vs. using outside bloggers, many of the chat participants did it in-house. However two great examples of using outside bloggers are the Indiana Insider Blog and the Travel Oregon Blog.
- How do you find outside bloggers? Two excellent examples: Indiana Insider Blogger Application and Travel Oregon Blogger Guidelines.
- Using a content/editorial calendar is necessary but you must leave room for flexibility.
There was much more conversation about how blogging platforms affect SEO, whether to pay bloggers and marketing your blog so definitely check out the entire chat transcript!