Whether you’re just getting started in social media, have established and active channels, or want to take your digital marketing to the next level, Pine Street Digital can help guide you in the right direction.
Strategies & Assessments
Developing a social media strategy that supplements a marketing strategy is the key to success. Our strategies and assessments are meticulously crafted based on marketing goals, audience assessment, and competitive analysis. A strategy review/coaching session and customized training material may be included.
Influencers extend the reach of your messaging to their passionate followers. We can assist your current influencer programs or create strategies and manage new programs. Our programs include research and communication with influencers, contracts, reports on influencer content, and assistance with influencer payments.
With a strategy in place, we’re able to reach current and potential consumers, brand advocates, and media through full-service community management or a co-management arrangement. Community management includes a content calendar, content creation, community building, monitoring, and moderation.
Social Media Campaigns
Our social media campaigns are created with the brand’s goals in mind and include campaign concept, design, development, management, and final campaign report. These can be either stand-alone campaigns or part of a larger integrated marketing campaign.
Social Media Advertising
Ad Management services cover all aspects of ad creation, placement, bidding, adjustment to ensure high ROI, and reporting.
Reports & Research
Customized reports align with the brand’s social media goals and may include monthly or quarterly metrics, audience assessment, and competitive analysis.
Training & Membership
Trainings and Workshops
We offer training and coaching sessions as well as workshops and webinars for individuals, staff, or partners. CVBs can offer these customized workshops to their members to provide education and tips on how to interact with their social media channels.
We provide website, digital and/or social media assessments for businesses in a community. This allows each business to know what works and what could use improvement. A written report with recommendations is provided for each business and a compiled report is provided for the community.